The Grow & Care division holds a central role in our strategy for the future. We have consolidated all of the Kekkilä Group’s operations in this division, along with animal litter and the raw material sales functions of all Group companies.
We are already a leading European raw material producer and our aim is to become the strongest operator in this field in Europe. We are the market leader in Finland and Sweden and we export products to more than 70 countries. Our goal is to increase our share of the European garden substrate market and improve the refining rate of our products. We seek growth particularly from the professional growing business.
Kekkilä Garden, Hasselfors Garden and Kekkilä Professional are already well-known and highly valued brands, and we are confident that they will only strengthen further in the future.